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AUTHOR Young, James Webb, 1886-1973.
TITLE A technique for producing ideas / James Webb Young.
IMPRINT New York : McGraw-Hill, 2003.
DESCRIPTION xvi, 48 p. ; 18 cm.
NOTE "A Mc-Graw-Hill advertisng classic"--Cover.
NOTE Originally published: Chicago : Advertising Publications, 1944. With new foreword.
NOTE Includes bibliographical references.
SUBJECT Advertising.
SUBJECT Creative thinking.
SUBJECT Thought and thinking.
DISCIPLINE Liberal Studies.
ISBN 9780071410946.

front cover.

Location Call Number Status
English Book Collection 153.2 YOU Available ¦bÀ]
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